How Americans Search
A recent study from Harris Interactive shines interesting light on the behavior and preferences of Americans when searching the web.
The study affirmed anecdotal evidence that people are turning to the internet instead of phone books or yellow pages. 54% indicated they have searched online rather than using a phone book. Most (63%) are looking for the addresses of phone numbers of people, but almost as many (58%) are looking up information on local businesses.
Full article from Search Engine Watch
The study affirmed anecdotal evidence that people are turning to the internet instead of phone books or yellow pages. 54% indicated they have searched online rather than using a phone book. Most (63%) are looking for the addresses of phone numbers of people, but almost as many (58%) are looking up information on local businesses.
Full article from Search Engine Watch
posted by Margit Mestdagh at 1:31 PM
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